Marketing and Sales
January 15, 2016 at 4:39 pm
We've been reporting on the ongoing saga surrounding Los Angeles-based American Apparel's restructure application and the $300 million takeover bid from ousted CEO Dov Charney. Now, sources are reporting that the board of American Apparel has rejected the takeover bid. According to Bloomberg, the bid will still go to court on Jan. 20, where American…
January 15, 2016 at 3:19 pm
Vistaprint, Lexington, Mass., announced the launch of Local Listings, a new way for businesses to get listed everywhere their customers are looking online. The new tool provides a complement to the company's printed marketing material offerings, and enhances Vistaprint's digital suite. Vistaprint has found that website customers who also have a Local Listings profile see…
January 14, 2016 at 7:06 pm
Answer this. Believe your answer. You’ll be well on your way to defining your competitive advantage, your value proposition, and will become more successful at differentiating yourself and your company. You’ll be well on your way to moving away from the commodity business and being an innovative value creator. Describe your client’s life before they…
January 14, 2016 at 6:57 pm
Promo Marketing, Philadelphia, the leading source of product and marketing information for distributor sales professionals, recently hired Stacey McConnell as director of marketing and events. McConnell comes with 20 years of experience in the promotional products industry, with additional knowledge in marketing and event planning. “Having worked with the Promo Marketing team on a variety…
January 14, 2016 at 6:22 pm
Mexican cartel kingpin Joaquin "El Chapo" Guzman has been all over the news since his escape from prison and his recent arrest. Apparetly, El Chapo's family wanted his name to appear on more than newspaper headlines and wanted posters. According to The…
January 14, 2016 at 6:10 pm
Lanco, Ronkonkoma, N.Y., has announced the hiring of Chad Hunt as regional sales representative. Hunt, a seven-year veteran of the promotional products and industrial uniforms industries based in Kansas City, Mo., will be focused on growing sales by collaborating with distributors in Missouri, Kansas and Nebraska. “We feel that this region of the country is…
January 14, 2016 at 4:42 pm
After "Star Wars" fans voiced their opinions on the lack of merchandise including Rey—one of the new movie's lead characters played by Daisy Ridley—Disney announced that it has released new merchandise, much of which includes the new female character. Even "Star Wars: The Force Awakens" director…
January 14, 2016 at 4:08 pm
Network Services Company, a Schaumburg, Illinois-based distributor, announced the addition of Tom Barnhorst as the executive director of NetPrint, Network Services Company's commercial printing division. Barnhorst will be responsible for: Establishing NetPrint as a leading North American sales organization for the printing industry Developing and executing a national sales…
January 13, 2016 at 6:50 pm
Leed’s, New Kensington, Pa., announced its 2016 product launch—a collection of 197 new products, including offerings in the bags, mobile, drinkware and gift categories, as well as new brand partnerships, including SKROSS travel products and Sheaffer pens. The new products are available at www.pcna.com/Leeds/ and in the 2016 Leed’s catalog. “We are excited by our…
January 13, 2016 at 4:55 pm
Storm Duds Raingear, Attleboro, Mass., has promoted Meredith O’Brien to vice president of promotional products sales. O’Brien moved into the position after nine years as a lead customer services relations representative. “Meredith's enthusiasm for promotional products and the industry as a whole, and her deep understanding of how Storm Duds products fit the needs of…