Marketing and Sales

J. Crew's New Mexico T-shirt Botches State Details, Sells Out Anyway
March 10, 2017 at 2:24 pm

Baseball players can obtain Hall of Fame status by failing 70 percent of the time that they bat, and weather personalities often receive passes for inaccurate forecasts because, well, Mother Nature can be fickle. J. Crew has proven that retailers can rebound from mistakes, too, as the mega earner is profiting from a T-shirt that…

Are We Due for a Recession? History Says Yes, Economists Say 'Ehh'
March 10, 2017 at 10:59 am

The economy is in a pretty good spot right now. Unemployment is relatively low. Consumer confidence is high. The Washington Post is musing about the stock market maybe being "too hot." These are all good signs—too good, for some economists. Are we due for a recession?...

iPROMOTEu Honors Top Affiliates and Suppliers
March 9, 2017 at 2:10 pm

iPROMOTEu, Wayland, Mass., hosted its annual “Thank You” Reception in Las Vegas during the PPAI Expo. The event featured an Elvis Presley impersonator who provided entertainment throughout the evening. Paul Bellantone, president and CEO of PPAI, extended words of welcome to the crowd of approximately 350 iPROMOTEu affiliates, guests and representatives of some of iPROMOTEu’s…

Trump Campaign Misprints, Discontinues St. Patrick's Day Hats
March 8, 2017 at 1:55 pm

To get into the spirit of St. Patrick's Day, the Trump-Pence campaign webstore was selling green, St. Patrick's Day-themed "Make America Great Again" hats with a shamrock on the back. The only problem: They made the shamrock wrong, printing a four-leaf clover instead. And the internet was not forgiving.

Hub Pen Company's Jim Maddox Wins SPPA Award
March 7, 2017 at 2:07 pm

Hub Pen Company, Braintree, Mass., announced that Jim Maddox was awarded Top Representative of the Year from Sunbelt Promotional Products Association (SPPA). “Jim has a phenomenal work ethic and strongly relates to his customers”, said Andy Arruda, national sales manager…

The Oscar Error: A Lesson for All of Us
March 6, 2017 at 2:39 pm

Whether you watched the Oscars or not, by now everyone has heard about the big mistake. The last and most important Oscar for best picture was awarded in error to the wrong film. By the time the error was caught and corrected, two producers of the non-winning film had already given their acceptance speeches, and…

Multi-Line Reps for Chocolate Inn / Taylor & Grant Win PPPC Awards
March 3, 2017 at 11:40 am

Chocolate Inn/Taylor & Grant, Hicksville, N.Y., announced that two of its multi-line representatives have received Image Gold Awards from Promotional Product Professionals Canada (PPPC). PPPC recognized Line Chaumont of Promocom as Multi-Line Sales Agency of the Year for Eastern Canada, and Karen Spencer of Creative Solutions and Ideas as the Multi-Line Agency of the Year…