Food & Drink

Pizza Hut Continues 'Newstalgia' Marketing Approach With Book It! T-shirts
January 11, 2022 at 11:21 am

Remember when you could earn pizza just for reading a book or two? Those halcyon days of Pizza Hut's "Book It!" program are forever ingrained in millennial and Gen X memories, and the pizza chain is capitalizing on nostalgia once again by releasing special edition food-and-merchandise bundles...

McDonald's Gave Out 10,000 Mariah Carey T-shirts for Christmas
December 22, 2021 at 11:59 am

We can't deny that Mariah Carey's "All I Want for Christmas Is You" does, in fact, rock. McDonald's can't either. And after releasing the Mariah Carey celebrity meal just in time for the holiday season, the House of Ron showed off its gift-giving nature this Christmas by giving out 10,000 Mariah Carey T-shirts beginning yesterday...

2021 Wrap-Up: The Top Fast Food Merch Stories of the Year
December 16, 2021 at 11:52 am

The way food brands have borrowed from each other, one-upped each other and found new ways to market themselves in 2021 has been a lot of fun to watch, and even more fun to report on as we witness the continued branded merchandise revolution in the fast food market. Here are some of the top stories from this year...

Wingstop Furthers Commitment to Environmentalism With Launch of Sustainable Uniforms
December 15, 2021 at 9:59 am

Wingstop recently launched a new uniform program featuring clothing made from recycled plastic water bottles. The brand estimates more than 2 million plastic water bottles will be recycled to make the new clothing. The LogoLink Group (a Boundless Network affiliate) and supplier HTT Apparel helped create the uniforms...

A&W Upcycles its Old Promo Merchandise for 'Thrift Store' Collection
December 13, 2021 at 1:56 pm

A&W is turning old and leftover promotional apparel into a fresh new streetwear collection called the "Thrift Store Collection." Each of the 47 pieces is unique and made from upcycled promotional items, some of which feature a Frankenstein-esque, "sewn-together" look...

Sailor Jerry Is Giving Away Custom Sweaters That Show Off Tattoos
December 8, 2021 at 12:22 pm

Sailor Jerry's, a brand that appreciates the physical art form of the tattoo, just released a new sweater with strategically placed cutouts so you can still show off your ink while you rock your holiday best. From now until Dec. 10, people can post images of their tattoos on social media for a chance to win one of 20 custom-made sweaters...