Fan Apparel
The Golden State Warriors were undefeated going into the Dec. 12 matchup against the Milwaukee Bucks, but a few Bucks fans in the crowd were confident that the streak would end. Bucks fans donned "24-1" T-shirts, which turned out to be correct after the…
Sometimes sports fans get more excited when the T-shirt cannon comes out than they do about the actual game (especially if the team isn't doing so well). It appears that rock stars are no different. In 2013, Sir Paul McCartney tried to catch a T-shirt at a Brooklyn…
These days, it’s next to impossible to walk out your door, look at your Twitter feed or go on the Internet without being hit in the face with a lightsaber. And it’s not just coming from the studio. Marketers and brands across all sectors are evoking "The Force" via robust licensing deals to drive results…
People usually have a favorite pizza place—whether it's a local joint down the street or a big-name chain. Now people who have Pizza Hut on speed dial can show their appreciation for the restaurant with Pizza Hut-branded items, like hats, T-shirts and skateboards. Pizza Hut…
Tervis Tumbler Company, North Venice, Fla., has opened a new retail location on the campus of Ohio State University. According to the Columbus Business First, this is the company's first Ohio location and its first shop located on a college campus. "This location will not only…
After much anticipation, "Star Wars Episode VII: The Force Awakens" opens in theaters this week. In all of the hype around the blockbuster, promotional items from T-shirts to fruits have hit shelves. Here are six "Star Wars" promotional items that stood out to us. 1. BB-8 Oranges One of the new droids that we've seen…
NBA star LeBron James has signed a lifetime endorsement deal with Nike, which has endorsed the Cleveland Cavaliers forward since 2003, when he signed a $90 million contract. Now, according to BBC, his lifetime deal is the first lifetime contract from Nike, and USA Today speculated that the deal may be worth more than $500 million.…
The Brooklyn Nets celebrated Hanukkah with Jewish Heritage night when they played the Philadelphia 76ers last week, and planned to have T-shirts that said "Represent Brooklyn" in Hebrew. Unfortunately, the Nets made a mistake with the Hebrew spelling. According to the New York Post, "Brooklyn" was misspelled in Hebrew, and the Nets had to fix…
Taylor Swift's birthday is approaching, and this year she wants something more than well-wishes from her gigantic stable of famous friends. According to The Washington Post, swift is looking to trademark her birth year, 1989, which doubles as the title of her last album. The blog Tantalizing Trademarks posted…
Due to rising material and labor costs, Adidas is expecting a major increase in the cost of sourcing products over the next five years. According to Fortune, the athletic wear giant hopes to make up for this by raising prices and moving production from China. The company said that higher input costs and currency effects…