Fan Apparel
From football jerseys to track jackets, college team pajama pants to basketball shorts, fan and sports apparel is a huge part of the promotional products market.
U.S. Branding Group LLC, Palm Beach, Fla., announced receipt of Authorized Collegiate Licensing, from the Licensing Resource Group (LRG) and Strategic Marketing Affiliates (SMA) for the company's innovative ThreadLites and TechnoThreadZ illuminated branded apparel lines.
Long before the opening kickoff of Super Bowl XLIV, the New Orleans Saints had already beaten the Indianapolis Colts in one important category: merchandise.
BRANDING’S OMNIPRESENCE IS a sign of modern times. Advertising itself has been around for many thousands of years. From Roman coins featuring the faces of emperors and generals to waterfalls and colonies named for the British monarchy, branding has played an influential role throughout history. Still, no era has rivaled the extent and scope of the power marketing has on current society. Today, all of the catchy slogans and flashy logos can sometimes run together in the mind of the consumer. But everyone recognizes sports team logos and sports brands. Sports have the ability to thrill a consumer like no other line of brands. Nobody