Apparel
You guys know that I love T-shirts. I couldn’t write about them as much as I do if I didn’t. And I know that you guys love T-shirts, too. You wouldn’t be as good at your jobs as you are if you didn’t. But how much does your end-user love your T-shirt? That’s the make-or-break question of a successful promotion...
I'm going to level with all of you. A few years ago, I did not know the first thing about…
American Apparel, Los Angeles, has teamed up with the Human Rights Campaign (HRC) and The Ally Coalition (TAC) to launch the "Make America Gay Again" campaign to support…
The lead-up to the 2016 presidential election has been heated to say the least. Both supporters and critics of the candidates have been vocal, and many Trump rallies have seen protests before, during and after. At one Trump event in Albuquerque on May 24, protesters burned thousands of…
Arnold Palmer, known for being the first person to mix lemonade and iced tea (and also his legendary golf career), has formed a licensing agreement with Sport Casuals Inc., Boca Raton, Fla., for licensed apparel. According to Golf Digest, Palmer entered into a multi-year agreement with the apparel…
Adidas announced that it has agreed to sell Philadelphia-based sportswear company Mitchell & Ness in order to create budget space for a different strategy. Reuters reported that the buyer is a newly formed company primarily owned by Juggernaut Capital Partners, a U.S. private equity firm. We spoke with Peter Capolino, who took over the original Mitchell…
As the Stanley Cup Finals continue, NHL officials have advised fans to stay on the lookout for counterfeit Pittsburgh Penguins and San Jose Sharks Stanley Cup merchandise. According to WPXI, the first thing…
Most bands sell T-shirts (sometimes featuring spelling mistakes). Others sell hats, tote bags and other merchandise items. For the most part, we never have seen items too far out of the ordinary (unless anyone wants to take any of our ideas). That was until Radiohead, which made the oath years ago never to do anything…
Ah, “business casual.” What does it mean? Well, that depends on whom you ask. In a general sense, it falls somewhere between shirt and tie, and T-shirt and jeans. It brings a little more style, while maintaining a more relaxed atmosphere. Arm your end-users with these go-to business casual options so the next time that networking event invite says “business casual,” they’ll be ready...
Think of Google's wearables, and you likely think of Google Glass or Android Wear, which is getting better but still not widely used. But this week at its I/O developer conference, Google's Advanced Technology and Projects group showed off the latest updates to Project Jacquard, its experiment to embed technology in the clothes we wear.…