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The closure mechanism is key in drinkware lines because it enhances the mobility of the product, which is where the utility is most capitalized. Closure mechanisms are only part of the problem when choosing the right drinkware container. Promoting mobility concerns all aspects of the item’s design. For this reason, regardless of shape, style or the addition of a handle, a successful travel mug must fit into standard car cup holders.
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- Companies:
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- Gordon Industries
Laurence Liss
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