The Joy of (Promotional) Cooking
The products you need to keep serving up sales โจwith cooking and kitchen items
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JAR OPENERS
What Makes Them Good: Besides an obviously high utility, pot holders often have a wide, clear imprint area.
A Recipe for Success: "A local bakery attended a large holiday craft fair, hosted by several churches in the region," said Sarah Sumner, program coordinator for Bay State Specialty Company, Lakeville, Mass. "The bakery gave out a pot holder with each of their baked breads, cookies and cakes that were sold at the craft fair. On the pot holder, the company printed, 'From our Hands to Yours,' with the bakery logo and contact information," she explained. "The holders were also given to the local food banks and churches that took part in the fundraising," she said.
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Michael Cornnell
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