The Joy of (Promotional) Cooking
The products you need to keep serving up sales โจwith cooking and kitchen items
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CONTAINERS
What Makes Them Good: Similar to oven mitts, kitchen containers are a highly practical item that can be used daily. Depending on their size, they can also feature very large imprint areas. Higher-end containers such as glass jars can even serve decorative purposes as countertop storage items.
A Recipe for Success: "A bank placed several small candy bars in the storage container and passed them out to their customers at Christmas," said Bob Lipic, president of Diversified-Adtee, Normal, Ill. "Customers came back and asked the bank if they could have another container, as it has great utility and high perceived value," he said.
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Michael Cornnell
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