By
Sean Norris
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ON DECORATION
"Branded, decorated apparel increases the resell value. Today, heat printing allows you to decorate a variety of products including the latest performance wear, jackets, bags and more. Increasing in popularity are special-effect logos in glitter-flake, hologram, flock and reflective, which really make any logo stand out."
- Mary Blondell, promotional product manager, Stahls' ID Direct, St. Clair Shores, Mich.
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Sean Norris
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Sean Norris is editor-in-chief for Promo Marketing. Reach him at snorris@napco.com.
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