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The "Taking Stock With Teens" spring 2017 poll surveyed approximately 5,500 teens to find out what's in and what's out. For athletic wear, Nike continues to be the No. 1 apparel brand with teens. In fact, its market share is growing—up to 31 percent from 21 percent last year. Additionally, athletic apparel in general continues to dominate the apparel market with 41 percent of teens listing an athletic apparel brand as their favorite apparel company.
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Hannah Abrams
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Hannah Abrams is the senior content editor for Promo Marketing. In her free time, she enjoys coming up with excuses to avoid exercise, visiting her hometown in Los Angeles and rallying for Leonardo DiCaprio to win his first second Academy Award.
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