Prime Line President Discusses Built Deal
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"It was the perfect time, the stars aligned in a great way, and we quickly put this together. We looked at all the synergies that could happen and where we could take the line together and potential line extensions. It allows them to focus on what they do great and allows us to focus on what we do great," Lederer said.
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- Companies:
- Leeman Designs
- Prime Line
- People:
- Jeff Lederer
E
Kyle A. Richardson
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Kyle A. Richardson is the editorial director of Promo Marketing. He joined the company in 2006 brings more than a decade of publishing, marketing and media experience to the magazine. If you see him, buy him a drink.
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