LOGO TACTICS
Pens have limited space to get a brand noticed, right? Not anymore. Large clips, wide barrels and improved imprinting technologies will make this line of thought disappear. The BIC Super Clip not only has a large imprint area, but is the company's debut writing instrument to feature its britePix printing technology. "It really is a great amount of space [on the clip]," High said, "and with the added feature of britePix, to be able to do a full-color imprint and even add personalization to that, that's something that we believe customers are going to be really interested in because it's really a very dynamic imprint."
- Companies:
- All-In-One
- BIC Graphic USA
- Logomark
Amanda L. Cole is the editor-in-chief of NonProfit PRO. She was formerly editor-in-chief of special projects for NonProfit PRO's sister publication, Promo Marketing. Contact her at acole@napco.com.