Merging Merchandise
No matter the trend or details that are available from one style to the next, the most important part of the conversation with your customer is to understand what they’re really looking for. Only after knowing that need can you or your team meet and exceed the customers’ expectations. Making sure you choose the right product that is available to you from your suppliers, in my opinion, is one of the most important attributes that attracts repeat business and the key to building a long-lasting relationship with your customer.
Ashley Chiaradio is the Senior Content Strategist at Total Retail. Ashley has been creating content for more than 7 years, and provides a unique insight in covering the retail industry having worked directly for retailers in the past. She’s passionate about profiling women leadership in the space.