Where Everybody Knows Your Name
Finding branding opportunities at bars and restaurants
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Lukas shared some of his preferences for product. "As an operator, we like to see support mostly in the means of glassware and coasters," he said, explaining that such items can be a huge help with cost-control. "For instance, on Thursday night we do Pint Night. I have 51 different draft beer selections, all available for $2.50 each. I sell about 1,500 pints a night," he said. "The more we can get from vendors, the more it helps keep costs down on an item that can become very costly."
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- Companies:
- Katz Americas
Michael Cornnell
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