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Eight facts to drive home the sale of badges and buttons (plus, the lowdown on lanyards ...)
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7. They’re often the last to join the party.
Even with exciting advances, badges and buttons have the stigma of being a bit of an afterthought. They might maintain a strong foothold in the political arena, but in most cases, “Not a lot of people are going to come to you and say, ‘We want buttons,’” Bartolomei stated. One way distributors can combat this, however, is by asking the right questions and suggesting buttons as a program enhancement from the get-go.
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