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In a recent meeting with Executive Apparel Account Reps it became apparent that some distributors and many buyers lack a clear understanding of the custom apparel production process. Our team put a planning outline together to demystify the production process and eliminate unnecessary stress for everyone. Using the tips that follow distributors and their customers…

In the retail world, Walmart still occupies the throne, with revenue totals that made it the richest global company for 2019. To stay on top, the Arkansas-headquartered giant is constantly looking to innovate, and for its latest trick, it's launching a children’s apparel subscription box, the product of a partnership with KIDBOX...

If you were too busy checking out all of the cool Coachella pics popping up on your Instagram feed, then you probably missed the news that Ariana Grande debuted a limited-edition, eight-piece, NASA-themed Coachella merch collection. It includes pieces like T-shirts, sweatshirts and a pair of glasses, and fans of Grande’s newest album will be happy to hear it features elements from her song “NASA” throughout...

Over the years, vanity sizing has become a big problem. Depending on where you shop, a size 8 dress from one clothing company is going to fit completely differently than another company's size 8. This can be a frustrating experience for shoppers looking for a consistent fit, and the experience tends to be even worse…

Beyonce and Adidas made headlines this week when they announced they are partnering on an apparel collection and the re-launch of Beyonce's Ivy Park athleisure line. It could be one of the biggest clothing collaborations to date. On the one hand, we have Adidas, an athletic apparel company that can do no wrong by its…

Spring is in full swing, and with it a few of my favorite things: baseball season, happy hours outside and awful tan lines. But I've noticed something else blooming this spring, and that's a plethora of awesome promotional products. So I wanted to spotlight some of my favorites from this week. Keep reading for my…

Patagonia is taking a promotional stand if we've ever seen one. According to BuzzFeed News, the company announced that it is getting mighty choosy when it comes to its corporate sales. Now, when a prospective client attempts to place an order for branded Patagonia Nano Puff vests, they very…

The MLB season might have kicked off last week (here we go, Phillies!), but it's the NFL that has our attention this week. New Era designed this year's official 2019 NFL draft hats, so you know what that means: a good ol' fashioned Promo Marketing ranking! The 2018 NFL draft hat collection will be hard…

Sometimes our customers' creative juices falter, and we end up allowing them to 'settle for safe,' meaning they take the easy route rather than the one that requires a little more thought and dedication, but pays off a little more. In many cases this means a T-shirt with a screen-print—not that there's anything wrong with…

Happy April, everyone! I figured I would kick off the new month with a new edition of the Fave Five. This week was packed with awesome promotional products, and I can't wait to share them all with you. Keep reading for my picks...