Promo Products

Golf is evolving, and that means the opportunities for golf promos are evolving, too. Brands that otherwise might not fit into the world of golf are now common, as evidenced by High Noon's "SoCal fun-loving" apparel line with TravisMathew.

Bensussen Deutsch & Associates LLC (BDA), announced it has completed the acquisition of leading promotional products service provider in Germany, ipm|gruppe. The acquisition immediately broadens BDA's merchandise service offerings in Europe, and further builds out its global reach and capabilities. With established offices in France and the UK, the creation of BDA Germany will provide…

It’s my educated guess that 50% of salespeople in the graphic arts have ADD. Here is what makes these sales reps exceptional.

2022 was a record year for the promotional products industry — growing 13.1% and reaching $25 billion in sales volume, according to PPAI. These big numbers mean big opportunities for promotional product distributors. One way they can get their share of sales is by exploring new products and staying in the know, and a category…

Microsoft incorporated the Xbox Series S console into a special edition Barbie collaboration: The Xbox Barbie DreamhHuse. There's also a full line of Xbox-branded apparel made for the dolls, making it a fun promo for real people and dolls.

When faculty members got accepted into McGill University’s music faculty, they would receive a box welcoming them to the program, and getting them ready for life in Montreal. Steven Schneidman, president of Solutions Ink, Montreal, described how the branded kit got them excited about their new gig at McGill, and prepared them for life in a new city.

Fanatics just announced that it has acquired Panamanian sports apparel wholesaler Fexpro. Fexpro creates licensed apparel for major sports leagues in Latin America, like the NFL, NBA, and MLB; as well as international clubs like Paris Saint-Germain, Real Madrid and FC Barcelona, giving Fanatics an even larger international reach. "[Fexpro CEO] Alberto [Bassan] and the…

Finding and earning new business has never been a cakewalk, it just seems like it’s even harder these days.

The Chicago Cubs are doing a theme night based on an "I Think You Should Leave" skit involving complicated shirts. In our opinion, there should be more room for wacky fun in baseball. Take a look at the minor leagues and you'll see plenty of it.

For those tailgates, kids’ soccer games, or watch parties, people are going to need coolers, reusable water bottles, pennants — the list goes on. This is where promotional product distributors can jump in.