Promo Apparel

Here Is a Fun Story About Dwayne 'The Rock' Johnson and a Fan T-shirt
September 4, 2019 at 2:21 pm

The Toronto Blue Jays have had a wretched season, amassing a 55-85 record heading into today, and most recently getting no-hit by Houston Astros’ ace Justin Verlander. But while that result was pitiful, the day was not lost, as Dwayne Johnson, better known as The Rock, gave the team some Twitter love. And it was…

What Apparel Design Lessons Can We Learn From the NFL's All-Time Worst Uniforms List?
September 4, 2019 at 12:28 pm

Pro sports uniforms are a tricky business. Design the right one, and fans will buy them up. Create something a little more polarizing and sports enthusiasts will tear you to shreds on the internet, at the very least. Successful uniforms are definitely a good lesson in branding for promotional apparel, but unsuccessful uniforms might be…

KISS Has Trouble Spelling ‘Cincinnati’ on Concert T-shirt
September 3, 2019 at 2:24 pm

A concert T-shirt from KISS joins a storied list of geographic branded merch mix-ups that includes Illinois, Massachusetts, Michigan and New Mexico. The item in question this time? A shirt that should have read “Cincinnati,” but instead said “Cincinnatti" (with an extra "t"). The shirts were listed for $50 at the band's merch table...

Why a Vintage DARE T-shirt Was the Talk of Serena Williams’ U.S. Open Match
August 28, 2019 at 12:49 pm

Calling the matchup between Serena Williams and Maria Sharapova a “rivalry” really tests the limits of the word, as though they have met 22 times and on many big occasions, the former leads their head-to-head 20-2. The latest drubbing came Monday night during the U.S. Open, and while the victory for Williams drew plaudits, a DARE T-shirt that her husband Alexis Ohanian donned was the real star...

Why a Texas Teen Has Collected More Than 200 Animal Shelter Promotional T-shirts
August 27, 2019 at 2:00 pm

We often hear that everything is bigger in Texas, and 13-year-old Jayson Kimberly is helping to prove that the sentiment applies to the knack for being selfless, too. Hoping to draw attention to the issue of animal welfare, the adolescent is donning promotional T-shirts for different animal shelters throughout the school year...

Andrew Yang Seeking a Marketing High Through Marijuana Merch Release
August 26, 2019 at 1:03 pm

Having already secured the backing of one very influential person, namely, Promo Marketing mainstay Elon Musk, Democratic presidential candidate Andrew Yang is hoping to bolster his standing by reaching out to ganja lovers. On Saturday, the entrepreneur tweeted that his campaign is selling marijuana merch, with the goods building on the candidate's advocacy for cannabis…

alphabroder Re-Launches North End with Three New Features
August 26, 2019 at 11:51 am

alphabroder, Trevose, Pa., announced the relaunch of North end in both the U.S. and Canadian markets. The launch introduces three new technologies across 16 styles, enhancing the North End brand identity around a modern, technology-driven brand that's rooted in fashion. The new technologies include UTK SubDown, a synthetic down-alternative insulation fiber as warm as down;…

My 5 Favorite Promotions of the Week: Russell Westbrook 'Thank You' Tees, Chicago Cubs 'Little League' Jerseys and More
August 21, 2019 at 1:36 pm

Another summer work day is just flying by, but I still want to make the most of it by spotlighting the awesome promotions I saw this week. Yes, as usual, it's all about the sports and the breweries. (Feel free to leave me some suggestions in the comments section if there were any other amazing promos you came across recently.) Without further ado, here is this week's Fave Five...

Indie Rock Band The 1975 Is Printing New T-shirts on Its Old T-shirts to Minimize Waste
August 20, 2019 at 11:28 am

You'd think that a band's goal would be to make as many T-shirts as humanly possible in the hope that more fans become walking advertisements. But, British indie rockers the 1975 are trading in maximalist marketing for environmental conservation, even if it's at the expense of their own merchandising efforts. The band, which recently recorded…