Athletic and Sportswear
After Los Angeles-based American Apparel's restructure plan was approved in court—albeit after contention from founder and former CEO Dov Charney—the company has moved out of bankruptcy and announced that it has appointed Paul R. Charron, former CEO of Liz Claiborne, as its chairman. According to the Los Angeles Times, Charron is joining American Apparel's seven-seat…
Sports fans love to show their devotion (literally) on their sleeves. Heck, as we saw yesterday, some people own multiple shirts for the same teams. This shouldn't come as much of a shock. According to a study by Market Research Reports, professional sports leagues,…
Wearable tech is one of today’s major buzzwords. And, perhaps, rightfully so. According to The Motley Fool, shipments of wearable devices increased 139 percent year-over-year—from 35.5 million in 2014 to 85 million in 2015. Here are three wearable tech trends that could prove useful for the promotional products industry...
Camouflage is growing in popularity, women pay more than men for similar apparel, American Apparel appoints new board chairman, Fanatics teams with NFL for quick-turnaround merchandise, and Lululemon launches new, localized storefront: Here's what's happening this week in the apparel world…
Yesterday, we reported that Fanatics scrambled to get Syracuse University Final Four T-shirts ready as soon as possible. Now, the NFL wants to get in on that instant action with Fanatics. According to ESPN, the NFL extended its deal with Fanatics and…
For No. 10-seeded Syracuse University, getting Final Four merchandise ready has come as somewhat of a surprise, and the sports merchandiser Fanatics had to scramble to get it ready. Other retailers will see drops in sales due to unexpected tournament knockouts...
The Lehigh Valley IronPigs, the Phillies Triple-A team, are taking a promotional page from the Fresno Grizzlies, according to Lehigh Valley Live. The greater Philadelphia area has long been obsessed with its namesake sandwich, the Philadelphia cheesesteak, and the IronPigs are hoping…
Everyone loves a limited edition promotional product, and the NBA is capitalizing on this trend for its new collection of promotional T-shirts, called "My Team My City." For the "My Team My City" collection, the NBA has chosen…
Old Navy is launching stain-resistant white jeans; American Apparel is partnering with Postmate for a clothing delivery service; H&M will have an affordable and eco-friendly wedding dress collection next month; a Kentucky-based organization is selling Easter tees to raise money for orphans and widows; and swim leggings now exist thanks to Target: Here's what's happening this week in the apparel world…
American Apparel, Los Angeles, is bringing new meaning to the phrase "fast fashion" by teaming up with delivery company Postmates to offer delivery to U.S. customers within one hour. According to a press release, the service will be available in 79 of American Apparel's locations in the U.S., and customers will be able to purchase…