Apparel
How to increase your sales with treats, sleepwear and the banks around the corner.
To make sure you're successful in your bedroom branding attempts, read up on what's in style, what's been successful and why robes and pajamas are sometimes just the item needed to get the promotional job done.
PVH Corp. announced that its IZOD brand is the 2011 "Official Apparel of the Champions Series" 12-city tennis tournament. Through the sponsorship, PVH is outfitting all tournament officials, ball kids, and staff in IZOD apparel. The sponsorship will also include branding through commercials, on-court signage, in-game features, and Champions Series marketing and promotions.
The 2011 Champions Series is a competitive tennis circuit featuring legendary tennis icons and world-renowned champions Andre Agassi, Pete Sampras, John McEnroe, Jim Courier, Bjorn Borg, Michael Chang and Mats Wilander.
Cintas Corporation, Cincinnati, reported results for its first quarter ended August 31, 2011. Revenue was $1,017.2 million, representing a 10.1 percent increase compared to last year's first quarter.
When I think of the word "magnum," I think of a .44 magnum. And when I think of a .44 magnum, I think of Dirty Harry. And Dirty Harry is awesome. Therefore, the Adult Magnum Weight 6.1 oz. Long Sleeve Tee from Delta Apparel is the Dirty Harry of promotional apparel. Fact.
How to blend comfort, style and branding on the denim and tee classic.
No apparel retailer in the world is offering potential buyers a bigger discount on a billion-dollar deal than Esprit Holdings Ltd.
Once a $20 billion company, Esprit has plummeted more than 90 percent in the past four years as Hennes & Mauritz AB (H&M) and Inditex SA's Zara lured away customers and prompted the retailer to say its brand "lost its soul." Shares of Esprit, valued at just $1.4 billion yesterday, sell for 32 cents per dollar of revenue, cheaper than any apparel company after falling to its lowest valuation this week, according to data compiled by Bloomberg.
The West Hollywood City Council has unanimously approved the first reading of an ordinance that prohibits the sale of fur apparel products in the City of West Hollywood. The City Council also gave direction to the City Attorney to amend the ordinance to include an implementation date of June 30, 2012 and explore the possibility of providing an exemption for vintage clothing stores that sell fur apparel. The ordinance is one of the first its kind in the United States.
UC Davis scientists have developed a self-cleaning cotton fabric that can kill bacteria and break down toxic chemicals such as pesticide residues when exposed to light.
"The new fabric has potential applications in biological and chemical protective clothing for health care, food processing and farmworkers, as well as military personnel," said Ning Liu, who conducted the work as a doctoral student in Professor Gang Sun's group in the UC Davis Division of Textiles of Clothing.
A paper describing the work was published Sept. 1 in the Journal of Materials Chemistry.
Cutter & Buck, which creates a premier line of golf-inspired apparel for men and women who appreciate innovative, high-quality sportswear, is renewing its supporting partnership of Golf Retirement Plus through 2014. Cutter & Buck has served as a partner of the program since 1999.
Cutter & Buck was founded in 1990, in Seattle, where it forged a tradition of offering consumers the best fabrics and trims, classic styling and a wide range of colors to create clothing that looks and performs impeccably.