Apparel

New uniforms offer increased visibility and style for Promo Marketing on the first day of exhibits at The PPAI Expo.

Pantone LLC has announced PANTONE 17-1463 Tangerine Tango, a vivacious, enticing hue, as the color of the year for 2012.

The 2012 Summer Olympic Games will feature several Bay Area athletes and at least one Bay Area company.

You might remember one of the big stories of the 2010 Winter Games involved a Norwegian curling team and their wild pants. They were the media darlings for a while with their red, white and blue checkered pants manufactured by Loudmouth.

Loudmouth has announced it will make more red, white and blue apparel, but this time it will be for the real red, white and blue American team. Loudmouth is the official apparel sponsor of U.S. Men's Beach Volleyball team.

With more companies incorporating fitness into their corporate culture, relaxing dress codes to be more casual and sporty, creating a corporate apparel campaign can be a lot of fun for everyone.

Flaunt Magazine recently published an extensive interview with American Apparel CEO and founder Dov Charney and several other key company members. A long piece, the article is nevertheless a detailed and fascinating read for anyone interested in American manufacturing, the role and power of sex in apparel marketing, or Charney and his coworkers' take on some of the sexual harassment charges that have haunted the company in recent years.

In an effort to remind the industry of the obligations associated with children's sleepwear and loungewear, the U.S. Consumer Product Safety Commission's (CPSC's) director of compliance and field operations sent a letter to manufacturers, distributors, importers and retailers today reinforcing CPSC staff's enforcement policy on children's sleepwear and loungewear.

Philadelphia-based Bodek and Rhodes has introduced a new website specially developed for optimal performance on mobile devices at m.bodekandrhodes.com.

Scientists at Shanghai Jiao Tong University and Hubei University for Nationalities in China have created a cheap, ecologically-friendly nanoparticle coating which they claim causes cotton to clean itself of stains and odors when exposed to sunlight.

A report from the B.B.C. says that the engineers' research was based on the use of titanium dioxide which already forms a part of compounds to create self-cleaning windows, odor-free socks and stay-clean tiles. Initially, with cotton, however it only acted a self-cleaner under ultraviolet lights rather than simple sunlight.

As 2012 quickly approaches, Los Angeles-based BELLA + CANVAS prepares to unveil a sleek and sophisticated new look. The logo, which introduces the popular brands Bella and Canvas for the first time together as BELLA + CANVAS, not only symbolizes the launch of new retail inspired collections but also marks the beginning of the company's exciting new "Be Different" campaign.

State universities have historically benefited greatly by marketing their multi-million dollar sports programs through events, television rights and apparel licensing. However, many of the apparel companies are located out of state and in some cases—out of the country. Ironically, some of hats and T-shirts advertising all-American home teams are being created in foreign sweatshops.

Since 2004, local clothing company Katie-Dids Originals Inc. has been lobbying state universities in Florida for a license to produce logo apparel for Bealls, one of the largest retailers in the state. But each and every time, the company has been turned down.