Apparel
In today's fast-paced work environments, workers need arc- and flame-resistant coveralls, high-visibility vests, temperature-regulating jackets and more. Sound complicated? Don't worry. We got the low-down.
Just like in the for-profit world, there are many small and mid-sized nonprofits that would make great use of promotional products if given the chance. Their budgets might be a little tighter than you're used to, but we can show you how to deliver the most value for the least money.
HanesBrands has reported financial results for the second quarter ended June 30, 2012. The company has also announced that it is continuing plans to remove itself from the private-label industry, including discontinuing the Outer Banks brand.
Seattle-based SanMar Corporation, a leading industry supplier of apparel and accessories, announced its latest catalog, featuring customer favorites, new styles and top sellers from private and retail brands. The 2013 Apparel, Bags & Caps catalog is the first full-line catalog to feature all the styles from District and District Made—sold exclusively by SanMar—as well as products from new brands Eddie Bauer, First Ascent and Russell Outdoors. With more than 200 new styles, the catalog is a comprehensive resource to help drive sales.
The National Council of Textile Organizations (NCTO) put its Made in the USA seal of approval on the Wear American Act of 2012. This legislation introduced by U.S. Senator Sherrod Brown (D-OH) would require all government agencies to source 100 percent Made in the USA when procuring textiles, textile components and apparel items.
In 2009, Speedo’s research team began to brainstorm innovative ways to help swimmers go faster. The polyurethane bodysuits that contributed to an astonishing number of swimming world records over the previous 18 months had been banned.
Promo Marketing has learned that American Apparel, the Los Angeles-based apparel supplier and manufacturer, has acquired California beachwear brand Warriors of Radness. In an email sent out over the weekend, representatives from Warriors of Radness explained that the surfwear company had reached an agreement to sell its business to American Apparel.
Garbage frontwoman Shirley Manson's eclectic looks lead to the question: Is there room for fun in promotional apparel campaigns?
Atlanta-based Boxercraft Incorporated, the nation's leading supplier of quality spiritwear and licensed collegiate apparel, announced Shelley Foland as the company's new vice president of sales and marketing.
Olympic apparel problems continue with the ban of sponsor competitor gear at the games.