Apparel Accessories

Budweiser Skips Super Bowl Ads for First Time in 37 Years, But Launches Co-Branded Apparel Line With Starter
January 27, 2021 at 11:42 am

Budweiser announced that, for the first time in nearly 40 years, it won’t be airing any commercials during the Super Bowl. It will, however, team up with beloved apparel brand Starter for some Big Game-themed apparel. The brands will release an apparel capsule that celebrates the “Bud Bowl” ads, which first aired in 1989. The line will include T-shirts, sweatshirts and hats...

Zappos Lands Exclusive Deal to Manufacture and Distribute UFC Apparel, Merchandise
January 27, 2021 at 11:29 am

Zappos announced that it will be the exclusive wholesaler of UFC merchandise in the U.S. The company that started as an online shoe retailer will manufacture and distribute licensed UFC merchandise like footwear, headwear, T-shirts, sweatshirts, pants, training attire and more. One interesting tidbit of information here is that Zappos is a subsidiary of Amazon...

Despite Crackdown, Some Capitol Riot Merchandise Slips Through E-Commerce Cracks
January 20, 2021 at 12:47 pm

It's taken e-commerce sites some time to get a handle on all of the problematic merchandise, but they're getting there. And there are lessons to be learned. The first is that automation might not be as reliable as some of these sites might have believed, requiring tweaks to the processes that filter out blocked items...

S&S Activewear Acquired by Private Equity Firm Clayton Dubilier & Rice
January 20, 2021 at 12:17 pm

S&S Activewear, Bolingbrook, Ill., announced today that it has been acquired by private investment firm Clayton, Dubilier & Rice. Following the closure of the transaction, expected to take place during the first quarter of 2021, S&S president Jim Shannon will take on the role of CEO, with CD&R operating partner John Compton taking over as chairman of the board...