Attack of the Cumulonimbi
Umbrellas prevent promotions from getting soggy
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On a personal level, umbrellas are also in high demand. “When somebody hands you a quality umbrella as a gift, you know that [it’s] something that sells in the stores for 40 or 50 dollars,” said Nanus. Promotions with such a perceived value will ensure clients remember when and where they received the gift and, most importantly, who gave it to them. But, brand loyalty won’t increase if the umbrella malfunctions or can’t stand up to the elements.
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- Companies:
- AAA Umbrella
- Peerless Umbrella
Laurence Liss
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