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Playing through with golf products
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Joe Svitak, corporate sales director at Tour Edge, Batavia, Ill., confirmed the assessment. “A lot of business is done on the golf course. A lot,” he said. Beyond the individuals, around the country, businesses, charities, chambers of commerce and religious organizations sponsor golf outings and events. “Any Fortune 500 company, they all have golf outings,” said Svitak. He went on to note construction and real estate companies often have golf events to open a new course on a housing development. Each event lends itself to a number of gifts and giveaway items. At the time of check-in, Svitak said, “you should usually get a nice gift.”
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Laurence Liss
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