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The River's End Trading Company employees put on a 30-minute fashion show featuring more than 80 styles from brands like Columbia, Ashworth, Lacoste, Tommy Hilfiger, Burk's Bay, DRI Duck, Storm Creek, IZOD and the River’s End Trading Company private label brand. Tim Klouda, president, promotional products division, stated, “Our customers’ reaction to all of the new product from our brands and private label was very positive, and we were able to show them how most of the new product additions for 2010 were developed to have a higher perceived value with a lower cost to meet the demands of today’s market.”
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