The Tale of Time
Clocks and watches are time-tested and client approved
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There are a number of creative ways to sell clocks and watches. Burnett said watches, in particular, should be sold as add-ons to apparel orders. “Wherever distributors sell wearables, they should be selling timepieces as accessories,” she said. “It works in retail; it should work in our business.”
And so the hand of time keeps ticking and the world keeps turning. Is there no end in sight for the promotional capabilities of clocks and watches? Only time will tell.
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Cynthia T. Graham
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