WITH WARMEST REGARDS
He said sales on the company’s hoods continue to grow. “Overall, volume has increased. I believe the price on the product has a big impact on the sale,” he explained. Or, Anderrson joked, “there are more slobs around who like the stuff.”
Anderrson may be right, if one would consider CEOs of corporations slobs. Although fleece and sweatshirts are popular among casually clad consumers, such as co-eds, sports aficionados and outdoors enthusiasts, in the world of promotional products, Braun said the items have wide-reaching corporate appeal. “We find that the use for fleece blankets and accessories apply across an enormous variation of corporate end-users,” he noted. “Everyone has uses for a great blanket in their lives, weather it’s for the home, car, or something to use for the family dog.”
- People:
- Jules Braun
- Patric Anderrson