Just One Look, That's All it Took
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Going in for the Sell
When pitching a bag to a potential client it is important to know where to look for quality. From the grade of leather to the materials used to make the hardware, knowing what makes a great bag great is paramount. "Learning the differences in the materials and features between low-end and high-end bags will allow you to speak knowledgeably and with confidence should a customer question the differing price points," said Pappas.
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- Companies:
- Canyon Outback Leather Goods
- Magnet LLC
E
Nichole Stella
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Nichole Stella is group president/publishing director of Promo Marketing Media Group, which consists of Print+Promo, Promo Marketing and NonProfitPro.
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