Presidential Campaigns Put Promotional Products in the Spotlight
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"What is the one thing everyone has from '08?" Messina asked. "A T-shirt."
The Romney campaign also realizes the value of promotional products. While the former Massachusetts governor has not enlisted the help of popular names in fashion, his campaign store has recently added a new line of retro-styled apparel. The candidate's "Vintage Collection" features more fashion-focused styles like heather T-shirts and henleys, along with a more stylized logo.
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- People:
- Barack Obama
- Places:
- United States
E
Kyle A. Richardson
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Kyle A. Richardson is the editorial director of Promo Marketing. He joined the company in 2006 brings more than a decade of publishing, marketing and media experience to the magazine. If you see him, buy him a drink.
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