PPAI to Publish Strategic Foresight Playbook
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The playbook presents an overview of strategic foresight and provides industry businesses a number of "plays" to help with its application. The collection of activities will help companies spot emerging trends, prepare for disruption and plan for change and innovation to be more prepared to succeed in the future. It includes an overview of strategic foresight, a four-step process for company positioning and finding your market niche, as well as the plays—a group of useful tools and “how-to” approaches for planning, execution and investment measurement.
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