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"Clearly, the fund raising efforts via the sale of merchandise is not adding up the way the campaign had [hoped]," Schwat said in an email to the LegalTimes blog. "It is and always has been our feeling, that, for the most part, with some exceptions, political fundraising and promotional product sales should be mutually exclusive, we believe that such mixing is confusing to consumers and supporters."
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Kyle A. Richardson
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Kyle A. Richardson is the editorial director of Promo Marketing. He joined the company in 2006 brings more than a decade of publishing, marketing and media experience to the magazine. If you see him, buy him a drink.
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