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Zenith Promotions' Woven Rainbow Jump Rope
Not just for recess anymore, the Rainbow Jump Rope is as classic as it is versatile, crossing gender lines through school fitness and athletic programs.
Why It's Great: Maria LaFichi, executive vice president for Zenith Promotions, Lawrence, N.Y., pointed out how the toy can reach kids who are disinterested in conventional sports like baseball or basketball, adding that some schools have jumping rope as an official sport.
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Michael Cornnell
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