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DM: We had a nice hook that when we sent the package out. It wasn't branded with their logo, it just said, "a sweet introduction inside" printed in blue (hence the taffy). I think that if someone had gotten the box and it said "Cape Bank" on it, they're not necessarily going to open it. I think that's important. I don't want [the packages] to say who it's from, because I don't want them to prejudge it.
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