Do the Right Thing
In today’s global economy, it is at long last possible to make both the ethical and profitable choice in business
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It can be likened to going for that cup of coffee at the same quick-stop joint every morning on your way into work—you do it because you know it is made just right, the way you like it. But what if you found out that somewhere between the fields of coffee beans and that first steaming sip that touches your lips in the morning, people were suffering and, even worse, dying—would that be enough to make you switch coffee shops? Would it be enough for you to take a left at the corner instead of a right and change your ways?
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