Do the Right Thing
Driscoll echoed these sentiments and recognized a definitive push from distributors looking for ways to make ethical business decisions while finding great product, “Yes, we definitely are seeing growth in this market,” she said. “People do love the mission and want to support it,” she said, though she emphasized it does not supersede interest in a quality product.
And to those who aren’t actively making conscious choices on the promotional front, Wurst concluded, “the rewards of giving back to the community far outweigh the costs or the time taken to give back. Not only are you being responsible and giving back to those in need, but you are also creating opportunities to team build, keep employees engaged and build a stronger corporate culture.”
- Companies:
- Crystal D