The Little Emblem That Could
Emblematic jewelry is more than meets the eye
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Jarod Johnson, vice president of sales at Bloomington, Indiana-based Indiana Metal Craft, agreed, contending that while it’s not the category it was 15 to 20 years ago, “In our small little sliver of that universe, we are seeing it come back.”
Though both Hornstein and Johnson admitted that lapel pins might very well be throwbacks to suit-and-tie days gone by, Hornstein was quick to add that these products are certainly still relevant to today’s industry—the key is finding an angle. “People are starved for ideas in this world,”
he laughed.
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