Assignment: Improve Sales
Earn extra credit by marketing to school sponsors
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Safety (And Customization) First
SaferProducts.gov has forced suppliers to reevaluate their product safety because it offers a place for consumers to complain about defective and/or dangerous items. Suppliers do not want to be listed on the site, and distributors do not want to associate with companies that sell defective products, so safe selling is the only option. "The biggest and only big change to our products has been to be made CPSIA-compliant," affirmed Abercrombie.
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- Companies:
- Pepco Promotional Products
- Stouse Inc.
E
Colleen McKenna
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