Creating the Right Look
5. What's Popular
Screen printing remains popular with high- to medium-volume orders that have one- or two-color imprints, however, heat transfers have risen to the favorite decoration method, Blondell said. "With the performance wear and technical fabrics, the go-to decorating method would be heat transfers of full-color or special-effect designs and logos," she said. "Heat transfers continue to increase in popularity due to the ease of application, durability and mess-free decorating when screen printing and embroidery are not an option, due to fabrics and/or location."
- Companies:
- Vantage Apparel
Amanda L. Cole is the editor-in-chief of NonProfit PRO. She was formerly editor-in-chief of special projects for NonProfit PRO's sister publication, Promo Marketing. Contact her at acole@napco.com.