alphabroder | Prime Line Launches Source Abroad Apparel
Prime Line, the hard goods division of Trevose, Pennsylvania-based alphabroder, today announced the launch of Source Abroad Apparel.
Source Abroad Apparel will allow customers to achieve a unique look for any industry or vertical. Customers can create an original designed layout, from eight different silhouettes ranging from tees to polos and fleece. Starting with a blank canvas, customers can then select a PMS color to match their brand and choose accent colors, decoration locations, etc. Also included in each piece his a custom woven label and hangtag.
"We have created an easy-to-use, step-by-step platform that allows our customers to create unique, remarkable pieces built to any brand's guidelines," said Marc Held, senior vice president of sales for alphabroder | Prime Line. "We believe that this offering will only enhance what we can do for our customers."
Source Abroad is the custom, overseas arm of alphabroder | Prime Line, with dedicated experts for import projects. Source Abroad offers the following benefits: creativity and ideation to create unique products; fast lead times, including SA Express' 30-day turn; a unique logistics model offering protection from the global logistics crisis; pricing up to 20% lower than "off-the-shelf" solutions; complete project management from sampling to delivery of the product to your door with guaranteed quality, compliance and product safety.
"If you can dream it, we can customize it," said Andrew Brodey, vice president of global sourcing for alphabroder | Prime Line. "I am really looking forward to seeing all the original pieces that are created."
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