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"Our rebrand is not just a visual transformation, it is a reflection of our dedication to making every interaction count,” said Stacy Price, vice president of marketing. “We are excited to present a fresh identity that brings to life our brand strategy. Our brand aesthetic is visually smart, aspirational, and empowering, while evoking a sense of calm in an otherwise fast-paced world. It also delivers messaging that resonates with the modern distributor."
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