The Push to Portable
Remember That All Companies Use Computers
Every office has computers, whether it's located in a high-rise or a home. Be aware of the technology of the businesses you sell to, because there are endless opportunities for selling computer accessories. "All channels and demographics have use for computer accessories," said Szymczak. "With technology being part of business and everyday life, the markets are not specific to what type of company you would normally think of for computer accessories," elaborated Newell. "All aspects of marketing in some way comes back to use of technology, so we see all types of markets using these products as a way to keep their brand in front of the consumer," she said.