My Best Promotion
Facebook
Facebook
Twitter
Twitter
LinkedIn
LinkedIn
Email
Email
0 Comments
Comments
PM: Any other advice or insight you'd like to give related to this promotion?
RW: The advice I can give any industry professional concerning the effectiveness of promotional items is to look past the "ad impression" gold standard. That benchmark is difficult to accurately measure and it takes a leap of faith to make the connection between ad impressions and bottom-line results.
0 Comments
View Comments
- Companies:
- Expo Inc
- PPAI
- Reflectix Line
Michael Cornnell
Author's page
Related Content
Comments