Newsletter Blogs

As we head into a new year, yes, it’s usual to review business plans and consider adding new decorating equipment.

Roy Gluckman will begin facilitating a series on diversity, equity and inclusion hosted by AIM Smarter and open to everyone starting on Feb. 9. Open to anyone, this series is meant to educate, inspire and ignite conversations around the important topics associated with diversity...

We are already one month into the new year. How are you doing on creating the new you in your new year’s resolutions? If you are on track with your new year’s resolutions and goals, congratulations! Keep doing what you are doing to stay on track. If you are off track and 2021 seems like…

Your go-forward plan will depend on if you’ve decided to make things happen, watch things happen, or be left to wonder what happened.

It hasn’t stopped snowing in Philadelphia for about three days. In between snowing and salting our sidewalks, we’ve been cozying up inside and checking out some fun promotional products for this week’s edition of the Fav 5. Take a few minutes for a “mental snow break” and give them a look...

If you can get your salespeople sharing insight and behaviors that drive revenue, that is the best professional growth investment you can make for your entire sales team. But how do you get the three very different sales personalities working together to achieve this goal?...

In today’s digital world, everyone is turning to Google to find what they want, including promotional products buyers. Ideally, you want to show up on the first page of results for the right search terms. SEO is a long-term game. Even though you can’t drastically change your SEO ranking overnight, these small adjustments will gradually improve your ranking...

Ask the Accountant… Question: What is the perfect system for a promotional products distributor? Answer: I wish I had the perfect answer for that. Unfortunately, there is not a perfect system for our complex and unique industry regardless of cost. Ad specialty distributors have had to figure out their own systems, mostly by trial and…

Showing up means pushing forward, arriving early and leaving late, pushing away the lure of laziness to pursue growth, and being willing to keep a stiff upper lip in the face of failure. Life will hurl all manner of curveballs at you—that’s just the way it is. The real test is how you react when those disappointments happen: You can either give up or show up...

In honor of Inauguration Day, we’re inaugurating a new batch of five promotional products to hold the highest office in the land—a place on our Fave 5 list. That’s no slam on last week’s products, but in the spirit of moving forward it’s time to check out five new products this week...