Promo Apparel

Ugly sweaters have become the fashion equivalent of the Kardashians—we know we should look away, but something causes us to become fixated on them. Ugly sweaters seem to symbolize permanence, as it does not appear they will ever become a worn-out topic. As end-users become even merrier and brighter as December unfolds, Microsoft is spreading…

With a new year almost upon us, prognosticators are relying on whatever means they have at their disposal to predict how 2019 might unfold. Thanks to prodigious creativity that yielded successful merch campaigns for numerous food-centric businesses, we need no crystal ball or any other device to predict that the coming months will find such…

Thanks to DKNY, pizza boxes will prove an advocate for apparel, as the fashion house will be delivering custom tees and totes in branded boxes through Dec. 21 as a nod to its eponymous 100% DKNY campaign. Consumers can customize the items online, and proceeds will go to Ronald McDonald House New York...

It seems that food-centric businesses are not going to stop until each one has contributed to the explosion of customized apparel and other promotional merch, which quite obviously is good news for the promo industry. And we are glad to report that Cinnabon has joined the mix, as the 33-year-old Georgia company launched a merch store that features 12 different items and showcases some creative branding...

Set to launch its second season on Valentine’s Day, Overwatch League, the competitive esports organization centered on Blizzard Entertainment's mega-popular video game, will further its reach not only through an increased set of teams but also via a merchandise partnership with Fanatics Inc. Fanatics will produce branded gear and run online stores for the league...

We should have seen this one coming. Only six days after wondering (while writing about Dunkin’s faux branded apparel) which eateries would follow the likes of Arby’s, KFC, Wendy’s and others, we should have known that Chili’s, our favorite Tex-Mex chain (sorry to sadden you, Taco Bell) would next join the world of branded goods.…

Kid Rock has found himself in the public eye for two decades (as if we needed another reminder about how much older we are all growing), forging a career that has been high on hits and controversies. Meshing his penchants for issuing well-received music and ruffling feathers, the chart-topping artist and Michigan native last year…

The recent news cycle has not left us short on laughs, with this story in particular being a neck-tacular example of the power of viral items. Dunkin’ (née Donuts) is looking to draw a few additional chuckles from the masses as they expand their enjoyment of “the most wonderful time of the year.” In conjunction…

It seems like every brand has a holiday sweater. And we get it. They're fun! It's silly! If you can't allow for a little bit of corny laughter during the holiday season, then you're no better than a common Grinch. But so many brands are doing it now that it's losing some of its novelty. We are nearing Peak Ugly Sweater...

Cleveland Browns quarterback Baker Mayfield and Barstool Sports announced a line of Baker-branded charity apparel that will secure proceeds for the Special Olympics of Ohio. Mayfield and his new partner have had their share of notoriety, so their partnership provides a break from seeing them as polarizing figures and guarantees that a cherished organization continues to receive support...