Promo Apparel

Get ready to be inspired by Jake and Caroline Danehy, the visionary siblings behind Fair Harbor Clothing, who transformed their shared passion for sustainability into a thriving and profitable company — not to mention earning recognition on the Forbes "30 Under 30" list! Listen now to hear the dynamic duo sit down with host Greg…

The jump from fast-casual restaurant to fast-casual merchandise brand is a common move these days. Look at Chipotle or Panera. Now, Sweetgreen is joining its competitors by not only introducing merchandise with the same streetwear-drop style as the others, but roping it into a new loyalty program to incentivize customers to join. The restaurant's Sweetpass…

Lululemon just announced a new T-shirt line made from plant-based nylon as part of a partnership with sustainable materials firm Genomatica. Rather than sourcing nylon from fossil fuels, it uses microorganisms and fermentation, hitting another milestone in sustainable apparel.

The idea of sustainability is paramount in apparel nowadays, with suppliers doing everything they can to minimize their own environmental footprints in the manufacturing process. Customers, too, want to buy from companies they deem reputable and that align with their own ideals. The Fision, a new apparel company that prides itself on its transparency, is…

Charles River Apparel launched its newest giveback program in collaboration with Meals on Wheels America — pledging to donate a minimum of $25,000 by the end of 2023. Titled “Quilting Communities Together,” the fundraiser donates 3% of net sales from the Franconia Collection to support Meals on Wheels America.

Whoever printed a shirt that sold at Walmart should have taken a closer look at the design, as a T-shirt touting environmentalism accidentally showcased one of the most disliked words in English.

The "Indiana Jones and the Dial of Destiny" promos include fun, immersive experiences in Disney parks and handsome leather jackets. However, signage and printed text within the jackets are full of spelling errors, which take away from the items' overall appeal.

What makes a good co-branded promotion? Whataburger and Magellan Outdoors just showed what it looks like by incentivizing business at each others' stores, while creating a merchandise line that equally celebrates both brand aesthetics.

Taylor Swift fans are a devoted bunch. Even the slightest criticism on social media is enough to draw the ire from the "Swifties." So, you can imagine how they felt when the merchandise they got at Swift's career-spanning "Eras" tour couldn't hold up to a simple wash.

AI technology is becoming more prevalent in the promotional product and apparel world, as AI-generated art and text becomes common. But, Levi's is taking things a step further into a sort of uncanny direction by "supplementing" human models with AI-generated models to showcase apparel online. Levi's announced the program, which is a partnership with Dutch…