Promo Apparel

UCLA, Under Armour Sign NCAA Record $280M Sponsorship Deal
May 25, 2016 at 2:43 pm

This week, UCLA and Under Armour announced a $280 million sponsorship deal over 15 years, making it the largest college sponsorship ever, according to The New York Times. The three largest power players in the sportswear arena—Under Armour, Nike and Adidas—have been signing progressively larger…

Is this Olsen Twins-inspired T-shirt Illegal?
May 23, 2016 at 1:54 pm

From copyright laws to trademark regulations, it's important to do your homework when it comes to designing promotional products. However, most distributors probably haven't considered potentially violating rights of publicity. That exact problem has landed retailer Nasty Gal in hot water, according to The Fashion Law. Nasty Gal sells a shirt that reads, "You're the Ashley…

The Wrap: Under Armour and Adidas settle an infringement Lawsuit, Beyonce is accused of using a sweatshop for her activewear brand
May 18, 2016 at 5:19 pm

Here's what's happening this week in the apparel world ... * Athletic wear companies Under Armour and Adidas have kissed and made up. Both retailers have reached a settlement in a patent infringement lawsuit regarding mobile fitness product patents, according to The Baltimore Sun. "Adidas AG, Under Armour Inc. and MapMyFitness Inc. have resolved their pending patent…

Ted Cruz Merchandise Sells Big at Texas Convention
May 16, 2016 at 5:54 pm

Though his run for the presidency is over, Sen. Ted Cruz's campaign merchandise was a hot commodity at the Texas GOP convention. According to The Dallas Morning News, merchandisers had a large surplus of…

Delta Apparel to Close NC Facility, Shift Operations to Honduras
May 12, 2016 at 5:19 pm

Delta Apparel, Duluth, Ga., announced that it will close its textile manufacturing facility in Maiden, N.C., and will cut 160 jobs in order to reduce costs. According to a press release, the company plans to invest $7 million to expand its overseas operations, and will transition production from the Maiden facility to its facility in…

Hanesbrands Inc. Named to Forbes' Best Employers List
May 12, 2016 at 3:53 pm

Hanesbrands Inc., Winston-Salem, N.C., has been recognized by Forbes magazine as one of the best employers in the U.S. in 2016, the second workplace honor for the company in the past year. Of the 500 employers making the magazine’s annual list this year, Hanesbrands Inc. ranks as the No. 167 workplace most recommended by its…

Lands' End Launches Amazon Prime-like Membership Program
May 9, 2016 at 5:54 pm

Lands' End, Dodgeville, Wis., announced the launch of a new campaign called Canvas by Lands' End Circle Membership. According to Times Leader, the new program allows customers to sign up for $50 and receive free shipping and free returns on all products in the Canvas by Lands' End collection, as well as 20 percent off…

American Apparel Launches Crowdsourcing Campaign for New Ideas
May 6, 2016 at 5:08 pm

Los Angeles-based American Apparel has launched a crowdsourcing campaign for its made-in-the-U.S. products, according to a press release. Recently, the company announced it might begin outsourcing a portion of its manufacturing to another U.S. clothing maker. Now, American Apparel is asking vendors for proposals pertaining to U.S.-made goods retailing…

NBA Approves Jersey Advertisement Plan
May 5, 2016 at 6:01 pm

We all knew it was coming, but we weren't sure when. However, the NBA announced that the board of governors has approved a three-year pilot program, allowing teams to sell corporate logos on their jerseys. ESPN reported that teams can start selling 2.5x2.5" space on jerseys for the…

Gildan Activewear Acquires Alstyle Apparel
May 5, 2016 at 12:16 pm

Gildan Activewear, Montreal, Quebec, announced yesterday that it had signed a definitive agreement to acquire 100 percent of the equity interest in Alstyle Apparel and its subsidiaries, which constitute the apparel division of Midlothian, Texas-based Ennis Inc., for a total cash purchase price of $110 million. Alstyle Apparel manufactures and markets activewear products, such as T-shirts and…