Printing
June 21, 2019 at 1:46 pm
Almost exactly one year ago, Amazon expanded its Merch by Amazon print-on-demand service with new items, like PopSockets, to go with the standard assortment of apparel offerings already available. Now, the company is quietly expanding its on-demand printing capabilities at facilities in Pennsylvania and elsewhere...
June 17, 2019 at 2:03 pm
Dan Marx, director of content development at SGIA, joined Promo Marketing Editor-in-Chief Sean Norris for a chat about what promotional products businesses can find at PRINTING United this October in Dallas. The blockbuster event will showcase new and improved printing technologies and applications for apparel and a variety of other products, and offer educational opportunities to help decorators and other promo professionals better run their businesses.
June 12, 2019 at 12:53 pm
Psychologists and other experts frequently tell us that there exists no one way to live a good life, and, as more research emerges, trend followers are reporting that the same principle applies to logo design and branding pursuits. Through the Logo Lounge’s 2019 Logo Trend Report, businesses and prospective entrepreneurs can enjoy an immersive look…
June 7, 2019 at 10:36 am
SGIA’s Apparel Decorator Committee has asked Adam, an expert on employee engagement, to cover the topic.
June 4, 2019 at 1:51 pm
Certain words will always make our ears prick up, with “Oreo” being among the top elevators. Americans have certainly done our part to make the goodie the top cookie in the world, and we appreciate that other countries have similar devotion to the Mondelez International Inc.-issued product. Australians comprise one such group of diehards, and…
May 31, 2019 at 1:42 pm
Print+Promo, Promo Marketing's sister publication covering the print and promotional products industries, recently published the 2019 edition of its "Women in Print and Promo" feature, which celebrates some of the most influential and successful women in the space. This year's list includes 15 women from a variety of professional backgrounds and specializations, including CEOs, sales directors, owners and more...
April 29, 2019 at 1:45 pm
The NFL decided to flex its muscles against 260-pound defensive end Josh Allen's alma mater, the University of Kentucky, ahead of his selection at No. 7 overall in the NFL draft. The league demanded that the school remove an enormous banner that celebrated the star because of the item’s unauthorized use of its logo...
April 22, 2019 at 10:34 am
When a promotional campaign gets its intended brand impressions for the end-buyer, pretty much any distributor would say it’s a success. But when a promotion can do some real good in the world and create a positive affect for people, it’s even more special. Greg Schwartz, vice president of sales for Hot Cards, Cleveland, had…
April 11, 2019 at 11:27 am
In today's promotional product space, shirts constructed entirely of polyester or polyester blends are becoming more and more popular because of their softness. Why does it cost more to print on garments with polyester or rayon in them? The answer is that, when decorating garments consisting of polyester, the screenprint process requires a few tweaks due to an effect that can occur called "dye migration"...
April 8, 2019 at 2:50 pm
Influence Quality Perceptions With the Right Blend of Handmade and Professional-Grade You’ve spent years working on your brews, plus countless hours of thought—maybe you’ve stopped counting the dollars, too. Now it’s time to take your dream to market, and you’re thinking about packaging. You may even have a label design in mind, or in hand. But don’t pull that tab…
