Printing

What Distributors Should Know About Apparel Decoration
February 21, 2024 at 5:00 am

While promotional products distributors and apparel decorators work together in the same industry, it’s not uncommon for distributors and related salespeople to be unfamiliar with apparel decoration processes and the nuances that come with them.

How to Master the Art of Jumbo Roll Printing
February 20, 2024 at 10:13 am

The jumbo rolls sector of the printing industry sort of falls into that category — as in, not a lot has changed on the technology side of jumbo rolls. If you’ve ever worked on an order within the jumbo rolls world, chances are things are pretty much how they were then. What They’re Good For…

PRINTING United Alliance, Brand Chain, and PERF Join Forces to Bring Together Printing Industry Supply Chain
February 15, 2024 at 10:52 am

PRINTING United Alliance, the most comprehensive member-based printing and graphic arts association in North America; Brand Chain, the essential community for the brand solutions supply chain; and the Print Education & Research Foundation (PERF), an organization dedicated to providing research and education for the printing industry; announce their respective Boards have signaled their intent to…

Ready to Fall in Love with Personalized Labels?
February 14, 2024 at 8:51 am

As the market for shorter-run, more personalized, and serialized labels continues to grow, we are only beginning to fully understand the opportunities that arise for distributors. Small brands can look like big brands, and big brands can have the flexibility and agility of small ones. It’s not exactly like having a magic genie at your…

Convergence Corner: The Other Half
February 12, 2024 at 10:30 am

When Scott Thurman, CEO of International Printing Solutions, San Diego, CA, realized that his print customers were also getting promo, he realized he was leaving money on the table.

Why Consumers Like Direct Mail
February 9, 2024 at 11:03 am

Direct mail response is on the rise due to its personalized and targeted approach. Here are ways to maximize its effectiveness.